2008 Sima Image Awards

SURF INDUSTRY MANUFACTURERS ASSOCIATION (SIMA)
IMAGE AWARDS

The SIMA Image Awards is the only awards program that gives SIMA members and surf specialty retailers the opportunity to recognize fellow surf industry companies for their outstanding contributions to the surf industry.

The goal of the SIMA Image Awards is to identify the surf industry's most influential companies and recognize them for their efforts to advance and grow the industry over the past year.

Congratulations to our 2008 winners:

ACCESSORY PRODUCT OF THE YEAR
Product	Company
51-30 Watch	Nixon

FOOTWEAR PRODUCT OF THE YEAR
Product	Company
Sidewalk Surfers	Sanuk

SURFBOARD OF THE YEAR
Board	Company
Biscuit	Channel Islands

WETSUIT OF THE YEAR
Product	Company
Infiniti Drylock	Xcel

ENVIRONMENTAL PRODUCT OF THE YEAR
Product	Company
Sonic Recycler Boardshort	Billabong

MEN'S MARKETING CAMPAIGN OF THE YEAR
Company	Campaign
Insight	ZOUP

MEN'S APPAREL BRAND OF THE YEAR
Company
RVCA

MEN'S BOARDSHORT OF THE YEAR
Product	Company
Advantage	Hurley

MEN'S RETAILER OF THE YEAR
Retailer
Active Ride Shop, Southern California

WOMEN'S MARKETING CAMPAIGN OF THE YEAR
Company	Campaign
Billabong Juniors	Overload

WOMEN'S APPAREL BRAND OF THE YEAR
Company
Billabong Girls

WOMEN'S SWIM BRAND OF THE YEAR
Company
L-Space

WOMEN'S RETAILER OF THE YEAR
Retailer
Sun Diego, San Diego

BREAKTHROUGH BRAND OF THE YEAR
Company
Insight

BREAKTHROUGH RETAILER OF THE YEAR
Retailer
Surfside Sports, Costa Mesa